With increasing alarm over cyber-attacks Italian companies invest to keep their data safe: In 2017 expenditure increased by 12 %, and the market exceeds one billion euros.
The sectors that are currently investing heavily in cyber security are especially banking, telecom, retail, manufacturing, military, and health care. Historically, the cybersecurity market in Italy has been driven by large corporates, but nowadays more and more small-to-medium enterprises are developing cyber security strategies. Cloud-based solutions are popular in Italy as they are easy to deploy.
The most common areas of investments are:
Mobile security
Cloud security
IoT security
Data protection
Digital identity protection
Identity and access management
Strong authentication
Secure content management
Crypting and wiping
Read more on our interview on: Cyber security in Italy opens up opportunities for Finnish companies
Italy has renewed its Public Procurement Code. Some of the highlights of the new Code include digitization of procedures, regulation of below-threshold contracts and elimination of the prohibition on "cascade subcontracting"
Personal relationships and networking are important in Italy. Building and maintaining good relationships with colleagues, clients, and other stakeholders is key to success.
Matti Lilja will join our partner consultant network
Emilio is a multi-cultural globetrotter, ready to help software and technology companies in their market entry to Italy.
The Team Finland network of Italy has collected practical advice on the business environment and market entry.
Italian companies continue to invest in digital transformation: Most of the medium-large companies are planning to target resources on artificial intelligence (52 %) and the Internet of Things (37 %) over the next three years, and 71 % are aiming to strengthen cybersecurity.
The Italian market offers interesting opportunities for vendors of software solutions and technology products. However, many Finnish companies are suspicious of the country. Read more why you should consider Italy as your target country.
Have a look why you should invest in Italy and what to expect if you do!
Italy is developing a smart road system with drone stewards and sensors
The digitization of the Italian manufacturing industry offers interesting opportunities for technology providers as markets grow at an annual rate of 30 percent.
Italy is a European leader in the use of recycled materials in the production system. How did Italy become a champion in circular economy?
With increasing alarm over cyber-attacks Italian companies invest to keep their data safe: In 2017 expenditure increased by 12 %, and the market exceeds one billion euros.
The new National Energy Strategy sets out ambitious goals for energy efficiency and sustainability
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